Tuesday, July 29, 2014

Google+ and g+ The Urban Harvest in China

Google+, like most of Google's other online services, remains blocked in China.

This is the secondary logo for Google+:

secondary logo for Google+

g+ The Urban Harvest is not blocked in China and will soon open another location in Shanghai at the popular Grand Gateway 66 shopping mall.

This is their sign at the mall when I recently passed by:

sign for The Urban Harvest with a green logo very similar to the Google+ logo

Described on Time Out Shanghai as "equal parts open lab and restaurant", g+ The Urban Harvest states on Shanghai WOW!, "we believe that freshness and sustainability play key roles in maintaining a healthy and natural lifestyle". According to company's website, which at the moment is largely nonfunctional, the "g+" stands for "Green Plus".

This is not the only time in China "g+" or "g plus" has been used as part of a name for a business, including some which existed prior to Google+. For example, the now-closed Club G Plus opened in 2006 in Shanghai and used "G+" in its logos.

G+ logo for Club G Plus in Shanghai

Nonetheless, the similarity of the g+ The Urban Harvest logo and the Google+ logo is remarkable. I can't add much more to this tale, but for more information about the restaurant you could download the Urban Harvest app on iTunes.

screen shot of iTunes page for the Urban Harvest app

Unsurprisingly, they don't appear to offer an app on Google Play.

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